Four reasons your website needs SEO
If you don’t know what SEO stands for, well, you probably need to call us. Any business owner with a website (ie everyone) should know what Search Engine Optimisation is and what it does. SEO is the technique by which you move your website up in Google’s rankings. If you’re a florist on the North Shore and some types in “Florist Albany”, you would expect to be on the first page. It is essential for your business to compete in the modern digital age, and here are four reasons why you need SEO…
Quite simply, if done right, SEO works. Google has changed a lot of the past few years, and with the latest update, called Hummingbird, many people thought SEO’s time had finally come. This turned out not to be the case, and the techniques used for SEO strategy still largely remain the same. In fact, with the remarkable advances in Google’s algorithms, SEO has become even more important because it’s not as easy to fool the system, and all the SPAM, click-bait and other cheats that people used are now inadequate.
It’s extremely cost effective
Hiring someone to do your SEO doesn’t cost much being number one on Google is invaluable. You do the math.
Everyone uses Google
Seriously, like EVERYONE. It is estimated that 90% of purchases and services are now, if not bought online, researched online before purchase. Do you want those people to find your website or your competition’s? The difference is good SEO.
The mobile market is exploding
How many people had a smart phone five years ago? Not many. How many people have a smart phone today? EVERYONE. With more and more people using their mobile devices to search the internet, that opens up a whole new world of SEO specifically tailored to mobile devices. Someone searching on a laptop at home will get different results from someone searching on their phone. You can be ahead of the curve if you’re quick enough